On April 2 a multi-brand baby store, US Kids, which area is over 96 sq. m., opens at Prospekt shopping mall.

The store merchandises clothing for kids, from newborns to 7 years old, from famous American trademarks like Carter’s, OshKosh B’gosh, The Children’s Place, Okie Dokie, Gymboree, Crazy8.

The main advantage of US Kids is the availability of US leading children’s clothing brands, high quality of models made of natural fabrics and having comfortable, practical design. At US Kids, parents can buy every needed thing of high quality for their children in a single shop – outdoor clothes and jackets, jumpsuits, dresses and suits, pyjamas and underwear. A range of children’s accessories, especially preferred by little girls of fashion, is also presented.

The creators of US Kids store idea remark, “It is essential for a store to be opened in the right time and in the right place. For US Kids development at Prospekt shopping mall, it’s a hit. We like the dynamics and atmosphere of the shopping mall, and, most importantly, we have our target audience here. The visitors of Prospekt shopping mall are families with children. Children’s parties, entertainment centre, a café with children’s menu – these are the points attracting the audience with kids. And we, in our turn, offer high-quality kids’ clothing. With US Kids the parents are sure that their children really have all the best things.”

Yelena Yatsenko, Arricano’s Deputy Retail Space Department Director adds, “US kids is a perfect solution for parents who prefer buying only quality things for their children US Kids impressed me with its vivid design and pleasant atmosphere. This shop attracts the visitors, and you want to visit it to bring some joy to the little ones with beautiful new outfits. In addition, the values introduced by US Kids in terms of children’s development coincide with Prospekt shopping mall mission. These are implementation of children educational programs, support of young talents, communication with parents and understanding of the fact that fashion, style and creation of personal style form an important part of personality development. It is important to work on that from early age. That’s why we found mutual understanding and further vision of joint development with US Kids even on psychological level.”

Festive event program on US Kids opening day at Prospekt shopping mall offers fascinating master classes, relay races, rhythmic dances and photo session for children with fairy tale characters – Jessie, Buzz, Jasmine and Tinker-Bell. The children will be delighted. Little visitors, as well as their parents, already got used to the fact that it is always interesting at Prospekt shopping mall.