In offline retail a key advantage of a brand is a direct contact with a consumer, which allows transferring brand values and service experience. By analyzing the behavior of successful brands, we can identify five must-do actions affecting loyalty and brand growth in a shopping mall:

A new island - SOVA jewelry house which creates trends in the world of Ukrainian jewelry has been opened in Prospekt shopping mall.

In Prospekt shopping mall a new Coffeelat island with drinks and desserts appeared. Lemon and berry meringues, cheese and shortbread cookies, cheesecakes, tiramisu, panna cotta in glasses, granolas with yogurt, different tastes of americaner, brownie and muffins. Coffeelat also offers macarons, coffee cocktails, fresh juices and cold teas.

On June 23rd and 24th a non-stop master-class on painting with pastel colors will be held on Art Mart art space in Prospekt shopping mall.

For everyone who prefers mobile games and a stylish fun, Prospekt shopping mall offers a mobile fun-application Prospektus with fascinating characters. You can play with them in a virtual reality and make a photo. 

In “Prospekt” shopping mall a new multi-brand store of clothes and goods for sport Pro-Sport was opened. The area of the store makes 135 square meters. Sports lines for men, women and children, as well as special bags, balls, accessories and equipment for various sports and fitness training are represented in the store.